Monday, 12 May — Good morning, Alex. Briefing generated 7:42am
Today's Briefing
Newt Briefing

Two things need your attention this week, one thing went well. Your pipeline improved but Northwind needs a touchpoint before their renewal. Focus on client retention today — new business can wait until Thursday.

2 risks flagged 1 win this week 1 decision needed
Needs Your Attention

Longest gap since Q1. Their renewal is in 6 weeks. A short check-in today could protect £6,200/month in recurring revenue.

Project Lighthouse is 28% over scope Delivery

An additional 14 hours have been logged beyond the original estimate. Worth a conversation with Tom before more time goes in.

Worth Noting
Verdant retainer closed — £4,800/month New Business

Maeve closed this on Friday. Pipeline conversion is up 18% on last month. This brings monthly recurring revenue to £47,200.

Suggested Focus
Your focus for today
  1. 1 Send the Northwind check-in before lunch — 5 minutes, high impact.
  2. 2 Block 30 minutes with Tom to review Lighthouse scope.
  3. 3 Review the two pipeline deals that have been quiet for 10+ days.

Everything else can wait. Newt will flag anything urgent.

This Week at a Glance
Monthly revenue
£47,200
up £4,800 this month
Team utilisation
84%
on target
Open pipeline
£28,500
3 active deals
Cash runway
3.8 mo
watch

Ask anything about your agency. Newt knows your numbers.

Should I take on the Meridian project?
Finch

Based on your current team utilisation of 84%, taking on Meridian would push capacity to around 96% — leaving almost no buffer. Before committing, I'd suggest either agreeing a start date 3 weeks out or identifying which existing project could reduce in scope. The revenue is worth having, but not at the cost of burning your team.

Recent Activity
Verdant contract signed 2d ago
Lighthouse scope alert triggered 4d ago
Monthly report generated 6d ago